Magic Is Everything And We're Going Beyond Magic

BMW a inventat un mod inovator de a se asigura ca telespectatorilor le ramane in minte cel mai recent spot publicitar al companiei: imprimarea logo-ului firmei germane pe retinele privitorilor.

Campania se foloseste de acelasi fenomen care apare atunci cand o persoana priveste spre Soare si apoi inchide ochii, ramanand cu un “reziduu de imagine”, care mai poate fi vizualizat ulterior pret de cateva momente.

Sursa DESCOPERA.RO

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: